LOS ANGELES – Gov. Gavin Newsom will join Los Angeles Mayor Karen Bass in Hollywood Sunday, where he will propose a major increase in the tax credit the state offers to producers of films and TV shows that shoot in California.
The governor will announce a plan to boost the annual tax credit from its current $330 million to $750 million, which would represent the largest amount offered by any state.
The plan, which still needs approval by the state Legislature, could take effect as early as July 2025.
The Los Angeles area, long considered the center of film and TV production in the United States, has struggled to retain its hold in recent years, losing business to Canada and other states that offer more attractive incentives.
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“California is the entertainment capital of the world, rooted in decades of creativity, innovation, and unparalleled talent,” Newsom said in a statement Sunday. “Expanding this program will help keep production here at home, generate thousands of good-paying jobs, and strengthen the vital link between our communities and the state’s iconic film and TV industry.”
In its most recent report released on Oct. 16, FilmLA noted that overall shooting in the Los Angeles area decreased by 5% in the third quarter of 2024, representing the weakest quarter of the year.
According to FilmLA, the film office for the city and county of Los Angeles as well as other local jurisdictions, the five-year average for local feature film production showed a decline of 48%.
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“Only a few months ago, the industry hoped we’d see an overall on- paper gain in the third quarter, due to the strike effect,” Paul Audley, FilmLA president, said after the report was released. “Instead, we saw a pullback and loss of forward momentum, heading into the fall season that will make or break the year.”
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