Wyoming Main Street encourages communities to ‘Shop Small’ on November 30 for Small Business Saturday

In anticipation of the holiday season and to support local businesses across Wyoming, Governor Gordon has officially proclaimed November 30, the Saturday after Thanksgiving, as Small Business Saturday.

Small Business Saturday, launched in 2010 by American Express, encourages consumers to shop at locally-owned businesses. For many small businesses, the holiday season represents one of the busiest and most critical times of the year. To support this initiative, American Express offers the Neighborhood Champion program, providing materials and listing organizations that advocate for small businesses. More information about Wyoming’s Neighborhood Champions can be found here.

Wyoming boasts over 73,000 small businesses, accounting for 98.9% of all businesses in the state and employing more than 64% of its workforce. In recognition of their vital role, Wyoming Main Street is partnering with local downtown organizations to promote small businesses and provide Support Local materials. Wyoming Main Street strengthens community capacity and fosters economic resilience by collaborating with grassroots organizations to revitalize downtown areas and create authentic, place-based experiences.

To explore Wyoming Main Street communities, visit wyomingmainstreet.org. Businesses and community organizations are encouraged to connect with their local Main Street program for information on local initiatives and available resources. For Support Local window clings and stickers, please contact Kayla Kler, Main Street Program Manager, at [email protected].