In one bustling corner of the Cambodian fisheries industry, Leang Leng Enterprise is achieving remarkable success, supporting local farmers and elevating its business to global standards.
This homegrown enterprise buys an estimated 500 tonnes of fishery products and 1,200 tonnes of salt annually from local farmers, significantly boosting their incomes.
With its roots firmly planted in the local economy, the enterprise continues to push the boundaries of product quality, innovation and market expansion.
Ung Davy, director of the business, proudly explains how the commitment to sourcing from local farmers underpins the business model.
“We aim to empower farmers and enhance the value of local fishery products,” she explained.
This partnership ensures a steady income for farmers while strengthening the company’s supply chain with high-quality raw materials.
Leang Leng has not only increased its purchases from farmers but also implemented contract farming with ten fresh fish suppliers, ensuring compliance with minimum food safety standards.
The initiative, backed by technical assistance from the UN Industrial Development Organization (UNIDO) CAPFISH-Capture project, underscores the enterprise’s dedication to quality and sustainability.
With the help of the EU-funded project, the enterprise has modernised its production processes, improved food safety compliance and gained certifications such as Cambodia Quality Seal (CQS) and ISO standards.
These advancements have paved the way for the company to penetrate local supermarkets, including Lucky, Makro and Aeon, and nearly 25 provincial-city markets across the country.
“We are preparing to introduce our fish sauce products to markets in the EU, the US and South Korea,” added Davy.
These planned expansions align with the enterprise’s vision of capturing 65% of the domestic market by 2035 and becoming a globally recognised brand.
CAPFISH-Capture: Driving innovation and quality
The success of the enterprise would not have been possible without the support of the CAPFISH-Capture project.
Key upgrades include the installation of a steam boiler and a fish sauce filling and capping machine, alongside the renovation of fermenting and packaging sites to meet HACCP requirements.
Additionally, the enterprise has introduced a digital traceability system, enabling seamless tracking of production and distribution processes.
“Through the CAPFISH-Capture project, we have equipped enterprises with knowledge, skills and materials to improve quality and safety standards,” said Sok Narin, UNIDO representative to Cambodia.
“Success, however, also depends on the determination of the enterprise owners and the support from the consumers,” he added.
Chea Sokna, the quality assurance manager of the enterprise, emphasised the importance of consumer support in driving the business forward.
“Since our establishment, we’ve grown from producing just fish sauce to offering a variety of products like chilli sauce, soy sauce and oyster sauce. This progress reflects the trust and support of our customers,” he said.
Founded by Leang Leng in 2011, the enterprise employs 48 staff members, 31 of whom are women and operates from a large facility in Phnom Penh.
Its primary products include fish sauce, soy sauce, chili sauce, oyster sauce, hoisin sauce and vinegar, with fish sauce representing 40% of total production.
The company sells approximately 20,000 boxes of fish sauce per month and collaborates with fishermen, distributors and retailers nationwide.
Has Sareth, secretary of state at the Ministry of Agriculture, Forestry and Fisheries, underscored the importance of quality and safe processing.
“The CAPFISH-Capture project supports sustainable fisheries and inclusion, providing an opportunity for enterprises to meet the needs of both domestic and foreign markets,” he said.
Chhuon Chamnan, director of the Department of Fisheries Post-harvest Technologies and Quality Control (DFPTQ), highlighted the growing consumer confidence in locally processed products.
“The use of modern equipment and compliance with safety standards has improved the quality of fishery products,” Chamnan observed.
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