On February 12, tourism practitioners plan to institute a public, private sectors and academia – ‘Tourism Stakeholder Mixer’ series to rally insights and deliberate on building a more engaged industry.
Experts in the industry have long agreed that collaboration is essential for the success of individual tourism businesses, as well as for destinations as a whole.
Unlike other industries, tourism involves a tourist consuming various services and goods in a short period of time. Therefore, building communication with tourists is often challenging.
The idea of cooperation or collaboration is to make tourist services and goods available through channels of the service provider’s partners.
Despite the widespread coverage of this issue, collaboration has yet to become a popular working mechanism among hotels, guides, transportation companies and other providers of tourist services.
Over the years, efforts to integrate closer working collaborations within the industry to enhance its collective benefit have hardly been met, and it is for this reason that practitioners in the sectors are coming together to take a deep dive into how best they can build a more engaged industry.
Led by the Ghana Tourism Forum, a tourism stakeholder platform aimed at educating, promoting, preserving and celebrating the diverse cultures and natural heritage of Ghana, the ‘Tourism Stakeholder Mixer’ will run as a dialogue event, with stakeholders who are key players in the vibrant sector at one location feeding off invaluable insights and contributions with the collective goal of making tourism the cornerstone of Ghana’s economy.
The meeting will explore topical issues in open forum discussions moderated by industry experts on specific topics aimed at promoting our country as a top tourist destination.
It is being executed in partnership with Africa Tourism Research Network (ATRN) – a tourism and hospitality civil society think tank that promotes responsible, ethical and sustainable tourism in Africa, in collaboration with Bentsifi – a media platform which works to stimulate travel through content curation, activating the patronage of what is inherently ours. Find Bentsifi every Friday in the Weekend edition of the Business & Financial Times newspaper.
For further information, please contact Jannice Tagoe on 0242768067; Pamela Abbey on 0509922500; or Edith Pinaman on 0244650677.
Leader with strong business acumen to head Tourism, Culture and Creative Arts Ministry.
The Ghana Culture Forum (GCF) – a representative body for culture and creative sector organisations, practitioners and advocates – has called on President John Dramani Mahama to choose the right person as minister for the sector whose name has been aptly changed from Ministry of Tourism, Arts and Culture to Ministry of Tourism, Culture and Creative Arts.
While the Ghana Culture Forum supports the objectives of the Black Star Experience and looks forward to collaborating with relevant state entities to enhance the prospects of the sector, it calls on President Mahama not to lose sight of appointing effective leaders to the ministry.
The GCF urges the President to consider the individual possesses “a profound understanding of our sector, exhibits the appropriate temperament and demonstrates strong business acumen, along with a notable spirit of collaboration to guide the culture and creative sector agenda effectively.
We have full confidence in your ability to select an individual who will be a suitable fit for our sector. We commit ourselves to working with your nominee to achieve our shared aspirations as a nation”, the forum enumerated in a communiqué.
This post was originally published on here
