The South by Southwest Film and Television Festival unveiled its highly anticipated 32nd edition lineup on Wednesday, boasting a star-studded roster of films featuring Seth Rogen, Nicole Kidman, Paul Rudd and Issa Rae. SXSW also announced the third round of showcasing artists headed to the music festival. The festival will feature a diverse array of viewing and listening experiences in and around downtown Austin between March 7-14.
The festival continues its legacy of championing innovative works with its 2025 Film and TV program. This year’s lineup boasts 96 movies, including 82 world premieres, showcasing a diverse range of genres from documentaries to comedies to thrillers.
Seth Rogen opens the fest with ‘The Studio’
The 2025 SXSW Film & TV Festival kicks off with the eagerly awaited Apple TV+ series, “The Studio,” created by Seth Rogen and Evan Goldberg. Rogen also stars in the series as Matt Remick, the newly appointed head of a struggling film studio. The series chronicles the world of Hollywood, filled with narcissistic artists, corporate overlords and high-pressure situations.
A look at the 2025 SXSW Film and TV program
The 2025 SXSW Film & TV Festival promises something for everyone. Here’s a peek at some of the exciting titles on the program.
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Features
- “The Accountant 2”: Ben Affleck returns as Christian Wolff in this action-packed sequel. (World premiere).
- “Death of a Unicorn”: A darkly comedic take on a father-daughter road trip gone wrong, starring Paul Rudd and Jenna Ortega. (World premiere).
- “Drop”: A suspenseful thriller about a woman terrorized by anonymous messages on her phone, featuring Meghann Fahy and Brandon Sklenar.( World premiere).
- “Holland“: Nicole Kidman stars in this unpredictable thriller about a teacher who uncovers a dark secret. (World premiere).
- “Hallow Road”: A race against time for parents after their daughter is involved in a car accident, starring Rosamund Pike and Matthew Rhys. (World premiere).
- “Friendship”: A comedic look at a suburban dad’s attempt to make a new friend, starring Tim Robinson and Paul Rudd. (U.S. premiere).
- “The Surfer”: Nicolas Cage stars in this drama about a man who returns to his childhood beach and confronts his past. (North American premiere).
Television
- “#1 Happy Family USA”: A comedic take on a Muslim family’s experiences in post-9/11 America, created by Ramy Youssef. (World premiere).
- “Happy Face“: The true story of Melissa Reed, daughter of serial killer Keith Jesperson starring Annaleigh Ashford and Dennis Quaid. (World premiere).
Documentaries
- “Seen and Heard”: A documentary executive produced by Issa Rae, exploring the rise of Black talent in television. (World premiere).
- “La Salsa Vive”: A vibrant exploration of the history of Afro-Cuban music. (World premiere).
- “The Makings of Curtis Mayfield”: Directed by Grammy Award-winning artist H.E.R., this documentary dives into the legacy of Curtis Mayfield. (World premiere).
- “Selena y Los Dinos”: A celebration of the life and music of Selena Quintanilla, the Queen of Tejano music. (Texas premiere).
Full SXSW Film and TV lineup is available at sxsw.com.
SXSW announces 3rd round of showcasing musicians
SXSW has also announced the third round of artists invited to perform at the SXSW Music Festival from March 10-15.
The announcement features a lineup of artists from around the globe, including several powerhouse SXSW alumni like Sunflower Bean, Holy (Expletive) and Jack’s Mannequin. The lineup spans cultures and continents, from alt-reggaeton act NSQK from Mexico to J-Pop boy band PSYCHIC FEVER. Latin favorites like Sofía Reyes, Amantes Del Futuro and La Cendejas and acclaimed Taiwanese artists including Andr, TRASH, Amazing Show and Enno Cheng are also on the roster.
Many of SXSW’s showcases are curated by SXSW programmers in collaboration with record labels, booking agencies, export offices, music publishers, media outlets and more. These showcases give attendees the opportunity to experience sets in exclusive, small-stage performances. The cumulative list of showcase presenters includes BBC Introducing, Billboard, KUTX The Breaks, Mint Talent Group, NPR Music Stations and Rolling Stone.
Full SXSW Music lineup is available at sxsw.com.
How do I attend SXSW 2025? Badges, wristbands and more
Badge rates are currently $2,095 for a Platinum pass (walk-up Rate $2,295.00); $1,495 for an Interactive festival pass (walk-up Rate $1,695); $1,295 for a Film and Television festival pass (walk-up rate $1,395) and $845 for a music festival badge (walk-up rate $995.)
Music and Film festival wristbands, which grant access to many events, will be made available to locals closer to the festival launch date. Volunteer opportunities are also available.
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