Muscat – The winter season, which spans from October to April, sees a significant influx of tourists, both from within Oman and abroad. The region’s unique terrain, which includes Al Sharqiyah Sands, wadis, oases, and sulfur springs, attracts visitors seeking both adventure and relaxation.
Samia bint Hamad Al Busaidi, Director of the Department of Heritage and Tourism in North Al Sharqiyah, highlighted the area’s diverse tourist offerings, from mountain climbing and camping to sand sports, paragliding, and sand biking. The region’s moderate climate during the winter months makes it an ideal location for these activities, which draw both thrill-seekers and nature lovers.
To accommodate the growing number of tourists, North Al Sharqiyah boasts 51 hotel facilities, offering a total of 1,100 rooms. These facilities include 10 hotels, 4 hotel apartments, 11 green lodges, 10 guest houses, 14 tourist camps, and 2 rest houses. The variety of accommodations caters to different preferences, from luxurious stays to more rustic, Bedouin-style experiences in the desert camps.
According to the Ministry of Heritage and Tourism, the past winter season showed promising growth, with hotel occupancy rates reaching between 70 percent and 100 percent in some establishments. This increase in tourism has led to higher revenues for local businesses. Samia Al Busaidi added that the government has been promoting the region through social media campaigns, working with the local community and relevant authorities to highlight the diverse tourism experiences available.
The Department of Heritage and Tourism is focused on ensuring that accommodation and tourist facilities meet the Ministry’s quality standards. This includes monitoring cleanliness, safety, and compliance with tourism licensing regulations. The department has also introduced a ‘Quality Begins with Licensing’ campaign to ensure all establishments are properly licensed and adhere to the necessary regulations.
In addition to its outdoor adventures, North Al Sharqiyah is known for its many cultural and historical sites, such as the Bait Al Yahmadi Fort, Al Rawdah Fort, and the archaeological villages of Al Mudhirib and Al Sawafah. The region also boasts numerous parks and natural sites, including Wadi Andam Natural Park, Ain Al Zam, and the famous Al Sharqiya Sands, where visitors can enjoy scenic landscapes and wildlife.
North Al Sharqiyah’s traditional markets also offer a unique cultural experience, especially during holidays. Notable markets include the Wednesday Market for Women and the Sanaw Market, which are popular with both locals and tourists. These markets provide visitors with the chance to experience Omani handicrafts, traditional clothing, and local food.
With 44 travel and tourism offices and 38 authorized tourist tour operators in the governorate, North Al Sharqiyah offers ample resources to help tourists explore the region’s attractions. These offices play a key role in facilitating travel, providing tour guides, and ensuring tourists have everything they need during their stay.
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