Hoffmann Green extends its licensing agreement in the United States

Hoffmann Green Cement Technologies announced the extension of the licensing agreement with its American partner Hoffmann Green USA signed in July 2024, triggering an additional entry fee of 8 million euros.

Convinced by the performance of Hoffmann Green 0% clinker cements and the interest of the American construction market in this disruptive technology, the Company’s partner, Hoffmann Green USA, has extended its licensing rights to the 25 states of the eastern US. Following on from the acceleration of Hoffmann Green’s international deployment in 2024, this decision confirms the growing interest of the American market for concrete, innovative solutions capable of responding immediately to the ambitious decarbonisation objectives of the construction sector.

In exchange for the industrial and technological transfer and exclusivity in these new countries, this extension triggers an entry fee of €8 million, in addition to the €2 million already received. The contract also includes fixed and variable annual royalties based on sales generated by the marketing of Hoffmann Green cements in the states concerned. In addition, the American partner has the possibility of sub-licensing Hoffmann units in these new territories, which represents an additional growth lever for Hoffmann Green. Discussions are currently underway between the American partner and potential sub-licensees.

The extension of the initial agreement reflects a legislative context favourable to the energy transition in the US, with policies such as the Inflation Reduction Act, which aims to reduce greenhouse gas emissions by 50% by 2030 compared with 2005 levels. These measures enable both partners to target new territories and thus strengthen the promotion of sustainable construction, supporting the decarbonisation of the dynamic construction sector in the US.

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