A scientist believes he has discovered where the ugliest people in Britain are and where prettier people can be found.
Professor Daniel Hamermesh, an expert in pulchronomics, the economics of beauty at the University of Texas, believes Wales is a hotspot for uglier Brits.
The professor also revealed where the prettiest people tend to live, which is good news for those in the Southeast.
He said that while the least attractive people usually “migrate to places like Wales,” areas such as the Southeast “repel the bad-looking” and “attract the good-looking.”
The scientist, who is based at the University of Texas, US, said unattractive people also live in Scotland.
Hamermesh conducted his research by examining data from the 1958 National Child Development Study, which followed 17,415 people born in England, Scotland and Wales in one week in 1958.
The teachers of the pupils, ages seven and 11, who were born between March 3 and 9, 1958, were asked to rate how attractive the students were.
Options included ‘attractive’, ‘unattractive’, ‘normal’ or ‘abnormal feature’.
The study, which followed its participants as the years went on, asked them questions about their overall happiness at the ages of 33, 41, 46, and 51 in 1991, 1999, 2004 and 2009.
The researchers wrote in the National Bureau of Economic Research then: “The Southeast attracted good-looking people, while less good-looking people moved elsewhere in the UK.”
In his book, Professor Hamermesh estimated that attractive people earned, on average, about £145,000 more in a lifetime than those with below-average looks.
He told The Times: “During a life we suffer the slings and arrows of outrageous fortune. The outrageous fortune in this case is that some people are born and grow up to be pretty bad-looking.”
“If you’re not attractive, it’s a disadvantage in almost every activity you undertake.”
A beautiful woman would earn 4% more, and handsome men would earn 3% more than those less attractive.
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